Hudson Paint: Branding the art of drawing on walls

Hudson Paint is a hip, environmentally-friendly, family-owned company based in the Hudson Valley.

When founder Arnaud’s Cornillon, launched the company he turned to rayogram for a strategic partner. Our hands-on discovery included sitting in on Arnaud’s earliest experiments with the paint line colors and textures.

We designed the start-up's entire creative identity including its logo, packaging, collateral materials, Web site and blog.

The first paint to launch, a novel and colorful Chalkboard paint, has been featured in dozens of popular blogs and magazines like O!, Good Housekeeping and This Old House.

Hudson Paint’s chalkboard paint features prominently in our pro bono project for The Clinton School.